EXCITING THINGS ARE COMING! The Mind Traction Store is undergoing a face-lift! We apologise that you are unable to check out at this time. Please check back in the near future to discover what's new!

About Us

Welcome to our Mind Traction Store! 

Within our store you will find a range of unique and carefully designed infant, toddler and kids clothing. These clothing pieces offer messages of inspiration, motivation and positivity to remind our little people that their potential is unlimited!

We also offer our customers a variety of fun and engaging educational toys, games and activities which will fuel your child's development and can also be used to cultivate a growth mindset. 

Each one of our clothing pieces are personally designed by our founder, Jess Burnett, a Teacher and Mum of 3. Jess also hand-picks all of the toys, games and activities we have available for you. Jess is passionate about providing families with quality, meaningful pieces which will provide both developmental opportunities and also have the potential to drastically support and shape a child's growth mindset.

Jess has seen first-hand how important the early years are and the significant impact that mindset development has on future success. She wants to ensure parents have the tools available to them to capitalise on these foundational years. 

Jess provides various resources for parents through her social media channels, particularly on Instagram where you can find her @mindtraction_themindsetmama.

Here at Mind Traction we always strive to provide excellent customer service and friendly support so please reach out if you have any questions or concerns!

We hope that you enjoy our products as much as we enjoy making them available to you.